What I did last weekend…
When I get introduced as a speaker, it normally includes the ‘and he is committed to life long learning’ phrase…. now I have to say, if ever education and self development was important, it is now! I spent the whole weekend immersed in positive energy, noone mentioned the ‘C’ word (credit crunch that is) and I came away with so many new strategies and implementation ideas I would need a twin to get them all done!
So where was I? At a Coaching Bootcamp. Strictly speaking I am not a coach, but as a trainer and public speaker I thought it was relevant enough. and it was. So let’s get to the meat of it. Speaker line-up:
Dan Bradbury: you got to hand it to the guy, just a bit older than my son, he is running multiple businesses and is a marketing dynamo. He spoke about the 5 biggest changes in the industry. Great title: I will put something together for Internet Marketing and Marketers… here is a nugget: “The economic climate has changed. If you are complaining – then what you are really saying is: I am not flexible!”
Topher Morrison: ( I am never sure if it’s two Rs or to Ss…). Known for his NLP and Hypnosis Courses, he spoke on Branding… very interesting indeed. here is a nugget: “all things being equal, the most visible competitor wins”
Andy Harrington: heard about him before, never seen him. He offered public speaking education. How to sell from the stage. Now I love that stuff! His ‘pitch’ at the end of the presentation was masterful! I really enjoyed it. Nuggets? “If you have a problem, then you don’t have a goal or purpose big enough to make it insignificant.”
Nick James: Copywriting. Now here is an interesting one. Words that sell. He has done some great work for people and he shared a lot of information. I won the headline competition with this headline: “How A Broke Drug Addict From Austria Became Financially Free In Just 35 Days Using The Internet Without A Product Or Skill And How You Can Do The Same”. That was cool. I won a price as well! 
… Nugget: “Every great headline has 1. a big FAT claim (that you can back up), 2. creates curiosity and 3. includes the word YOU”.
and last but not least….
Jason Vale, the Juice Master. Now here is a guy who really squeezes his niche (I know 
). ut instead of trying to sell us on health and juice, he told his business story, which is incredible. He plays the reluctant hero/fool, but this guy is very smart… anyway. loads of nuggets and a photo first. (btw, easiest way to get photos in your blog is using google’s picasa and using the embed link)
Nuggets: “Think smart, there is always an easier way”. “In the Game of Life – there are NO rules”. “Life is too serious to be taken seriously.”
Looking forward to catching up with all of you soon. I am just doing my planning for 2009 and we got some great new events and opportunities lined up as well. Almost launch time, but still secret…
to your success
Daniel